Vinti Sheoran is an accomplished interior designer from India. Along with her partner, she identified a significant gap in the polarized pricing of India’s interior design market and decided to launch their own studio to provide unique and creative solutions. Over the past two years, they have successfully completed numerous projects across both commercial and residential sectors, delivering tailored designs that consistently exceed client expectations.
The Emerging Middle Class: A Lucrative Opportunity in India’s Interior Design Market
As a professional interior designer, Vinti has always had a deep passion for interior design, particularly when it comes to the interplay of colors, furniture, and environment. Together with her partner, they discovered a void in the mid-market segment of India’s interior design industry—a space between extremely low-cost designs with poor quality and high-end services priced exorbitantly. They seized this opportunity by establishing their own design studio aimed at catering to the middle-class clientele while providing the sophistication and satisfaction typically associated with high-end offerings.
“Is There a Design Platform that is both Fast and Cheap, while also Providing High Quality?”
Despite recognizing this opportunity, Vinti’s studio faced several challenges during its early days. Meeting the diverse needs of their target clients required them to maintain high-quality designs while managing costs effectively. To address these issues, they focused on exploring practical new technologies and products that could enhance their operations. In their quest for an innovative design platform online, they stumbled upon Coohom.
If asked to describe her first impression of Coohom in four words, Vinti would say “Too good to be true.” The rapid rendering capabilities and streamlined online workflow significantly boosted their efficiency and eliminated the need for costly specialized rendering machines. Coohom’s low hardware requirements also helped them save substantially on operational costs. Additionally, its extensive model library provided invaluable resources that better catered to their clients’ diverse needs—transforming Coohom into their go-to design platform.
“When we found Coohom, we were initially skeptical about using it; however, once we started working with it—there was no turning back,” she remarked. Today, Vinti’s business is deeply intertwined with Coohom’s services. Throughout our collaboration, they have offered valuable insights from a professional interior design perspective that have contributed to Coohom’s growth as well.
“I Can Now Confidently Say: I’m a Loyal and Active User of Coohom”
Beyond its fast rendering capabilities and online functionality, Vinti emphasized how constant updates and robust support—including WhatsApp communities and Help Center resources—played a crucial role in making Coohom her long-term choice for design platform. In fact, both Vinti and her partner are active participants within the Coohom support communities where they exchange experiences with other users and share their own interior design projects for mutual support.
A key aspect of Vinti’s design philosophy revolves around harnessing light effectively to bring realism into her work. She encourages other users to focus more on temperature rather than just color when working with lighting effects and advises them to pay close attention to the natural light patterns around them—encouraging experimentation within the design platform.
Conclusion
The journey of Vinti Sheoran alongside Coohom has been shaped by sensitivity toward both design principles and market demands leading them to where they are today. For newcomers aspiring to enter the interior design industry, she offers some heartfelt advice: “Always know your customer; this will set the tone and direction for your business.”
“Try doing smart work; hard work doesn’t always yield results.” she adds wisely.
Through innovation and dedication combined with supportive partnerships like that of Coohom’s, Vinti is paving a promising path forward in India’s evolving interior design landscape.
